Intimacy infuses director Frédéric Tcheng’s Dior and I (2014). His second film at the helm situates itself in the centre of a veritable institution in the world of fashion: the haute couture house of Christian Dior. In the film, Dior is not only a name – it’s a living iconography. Dior and I unravels quite sumptuously, if not quietly, to reveal a brand that may be built on a reputation but thrives on the visions and dedication of the people who work within it. There are no mere cogs here; the wheel of Dior rolls through its quotidian activities under the firm guidance of its newest creative director, Raf Simons – the focus of the film – whose modern inclinations seek to push the Dior brand into fresh territory.
Allie Gemmill | @alliegem